Copywriting Services in South West

The South West pairs serious engineering with one of the UK’s biggest visitor economies. Those two audiences could not be less alike, and copy that works for one fails badly for the other.

What business looks like in South West

Bristol and the surrounding corridor carry aerospace and defence engineering alongside a fast-growing technology sector, while Cheltenham has built a cyber security cluster around the presence of GCHQ. Further west, Devon and Cornwall run on tourism, hospitality, food production and a long tail of owner-operated businesses.

We treat them as separate briefs. Engineering and cyber copy is written for a sceptical specialist reader who wants specifics. Tourism and hospitality copy is written to be felt, and to convert a booking on a phone screen.

Sectors we write for in South West

• Aerospace, defence and advanced engineering
• Cyber security and technology
• Tourism, hospitality and food
• Marine and renewable energy

Where we work in South West

We work remotely across the region, including Bristol, Bath, Exeter, Plymouth, Cheltenham, Gloucester, Truro, Bournemouth. There is no travel cost and no requirement to be in the same room, which is usually what clients want once they have tried it.

South West: common questions

Do you write for Bristol engineering and aerospace companies?

Yes. Engineering buyers respond to precision, so we brief writers who will ask about tolerances and certifications rather than reach for adjectives.

Can you handle cyber security copy around Cheltenham?

Yes. Security copy has to be credible to practitioners and legible to the budget holder, which usually means two registers on one page. We segment the page rather than blend them.

Do you write for Cornwall and Devon tourism businesses?

Regularly. Visitor economy copy lives or dies on mobile, so we write short, concrete and image-led, with the booking action never more than a scroll away.

Copywriting elsewhere in the UK

South West is one of the regions we cover on our UK copywriting page. We also write for East of England, East Midlands, West Midlands, North West, North East, Yorkshire and the Humber.

Working outside the UK? We cover the USA, Canada and Australia.